platform & solutions for brand growth
We measure the pulse and health of your brand strength, brand building & brand communication effects over time with Pulse.
Over 30 of the sweden's best brands
have turned to odyssey













track the net effect of your brand-building with tools & insights that you can act on
Brand building is no easy task. We know. It's especially hard if you don't have the right tools and insights at hand. We created our product suite Pulse with that in mind. We're passionate about the math of brand buildning. That's why our products measure your brand strength, brand building, and brand communication effects every day 24/7. Pulse delivers insights that you can act on every day. Helping you build your brand stronger.
Using the latest Eye Tracking technology, we monitor 2,000 households and measures their behavior, and focus on the screen.
we know which ads people look at.
TRUE AD FIXATION WITH EYE TRACKING
For the first time, we can continuously track and evaluate how our digital investment and strategy actually works.
Our focus & heart
are founded on
two things.
Odyssey’s deep knowledge of analytics and data-driven insights enables great prerequisites for building products and tech. The combination and synergies between products and services are what the future in marketing is all about.
self developed insight solutions
employees, all with an insane obsession of data & analytics
Satisfied Clients
Cups of coffee
Our Skills
- Data science- 90%
- market research - 95%
- Data visualization 87%
- Commited to our clients success - 100%
MEET IGOR. OUR RUSSIAN MATH GENIUS
Working at Odyssey, I value the most the possibility to apply mathematics every day. The creation and development of models for scalable products that combine marketing research and behavioral data include solving challenging math problems in various areas. And that's fun! It is what drives me and lets me learn new things "by doing".
We've partnered up with some great companies. Like Tobii, Augur and Silver that all adds great value to some of our products. Thanks for a great collaboration 🚀




“Odyssey has confirmed, but also contributed to our understanding of our market and how we have to change parts of our product offering and marketing. With the results based on thorough market and consumer research and analysis, we know how and where to grow our brand and market share in the future.”
Let's Start Something new
Say Hello!
For more information about how we process and protect your personal data, please see our privacy policy.