Topp 30 - Innovativa elbolag 2023

Topp 30 - De mest innovativa energibolagen 2023 enligt konsumenterna

I slutet av 2022 listade Odyssey Energy Compass de energibolag som konsumenterna tyckte var mest innovativa och nytänkande under året. Det stod klart att innovation ur konsumentens perspektiv ska vara direkt kopplad till hushållets kostnader för energiförbrukning för att upplevas som relevant. De ökade energikostnaderna under hösten 2022 ledde för många konsumenter till att man satte sig bättre in i situationen på energimarknaden och utvärderade både sin avtalsmodell och sin elhandelsleverantör mot möjliga alternativ. Med nyvunnen kunskap och engagemang har fler konsumenter tagit kontrollen över sin energiförbrukning under 2023. Med det ökar också kraven på energibolagen för att fortsätta vara ett relevant alternativ.

"Jag kan i stor utsträckning själv påverka mina el- och energikostnader"

Källa Odyssey Energy Compass 2022–2023. Kvartalsvis trend rullande bas 12 m

Smarta lösningar – en viktig faktor vid konsumentens val av energileverantör

I inledningen av denna höst anger hälften av Sveriges elkonsumenter att de efterfrågar smarta produkter och lösningar kopplade till energi. En ökning som har fortsatt stabilt uppåt sedan förra året.

Efterfrågan på smarta lösningar har ökat under 2023

Källa Odyssey Energy Compass 2022–2023. Kvartalsvis trend rullande bas 12 m

Dessutom säger sig var sjätte energikonsument ha planer på att byta ut sin nuvarande energileverantör. Utifrån vår data spår vi att de energibolag som förmår paketera och leverera sitt nytänkande i form av konkreta konsumenttjänster blir höstens vinnare i byteshandeln.

Vilka är då de mest innovativa energibolagen enligt konsumenterna?

I toppen av innovationsindex 2023 återfinner vi förra årets vinnare Tibber och Greenely. Fler energibolag har dock flyttat fram sina positioner - avståndet från Tibber och Greenely till konkurrenterna har minskat sedan förra årets mätning. Vi ser dessutom två nykomlingar som har tagit sig in bland de tio främsta på årets lista: Kärnkraft.se och Telinet Energi.

Intresserad av att veta mer?

Kontakta oss
2022
Hållbarhetsindex
Trend
Relevans
1
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GodEl
100
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Nordic Green Energy
88
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Svea Solar
75
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Greenely
74
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Sollentuna Elhandel
68
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Vattenfall
67
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Telge Energi
67
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Eskilstuna Strängnäs Energi och Miljö
66
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9
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Bixia
63
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10
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Elverket
63
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11
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Skellefteå Kraft
60
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12
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BestEl
60
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Jämtkraft
59
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14
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Eskilstuna Energi
59
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Fortum
57
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16
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Stockholms Elbolag
56
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17
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Falu Energi och Vatten
56
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18
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Eon
53
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19
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Mälarenergi
51
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20
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Jönköping Energi
50
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21
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Dalakraft
49
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22
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Göteborg Energi
49
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23
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Umeå Energi
47
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24
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Öresundskraft
47
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25
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Mölndal Energi
47
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26
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Kungälv Energi
46
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27
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Karlstads Energi
46
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28
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Bjäre Kraft
46
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29
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Ellevio
46
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30
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Trollhättan Energi
46
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31
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Uddevalla Energi
45
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32
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Göta Energi
45
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33
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Borås elhandel
44
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34
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Boo Energi
43
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35
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Luleå Energi
43
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36
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Borlänge Energi
42
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37
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Norrtälje Energi
41
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38
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Skövde Energi
41
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39
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Kraftringen
40
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40
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Lunds Energi
39
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41
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Tibber
36
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42
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Gävle energi
35
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Skånska Energi
35
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44
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C4 Energi
34
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45
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Halmstads Energi och Miljö
34
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46
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Upplands Energi
30
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47
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Sundsvall Energi
12
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2022
Innovationsindex
Trend
Relevans
1
.
Tibber
100
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84
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4
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Filled star
Filled star
Filled star
Filled star
1
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
3
.
Nordic Green Energy
58
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19
Filled star
Filled star
Filled star
Filled star
Filled star
2
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
4
.
Svea Solar
52
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0
Filled star
Filled star
Filled star
Filled star
Filled star
1
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
5
.
GodEl
51
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5
Filled star
Filled star
Filled star
Filled star
Filled star
3
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
6
.
Bixia
43
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1
Filled star
Filled star
Filled star
Filled star
Filled star
1
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
7
.
Skellefteå kraft
37
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6
Filled star
Filled star
Filled star
Filled star
Filled star
2
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
8
.
BestEl
33
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33
Filled star
Filled star
Filled star
Filled star
Filled star
1
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
9
.
Göta Energi
32
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2
Filled star
Filled star
Filled star
Filled star
Filled star
4
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
10
.
Stockholms Elbolag
31
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2
Filled star
Filled star
Filled star
Filled star
Filled star
2
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
11
.
Norrtälje Energi
31
green arrow up-rightarrow rightRed arrow down
1
Filled star
Filled star
Filled star
Filled star
Filled star
2
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
12
.
Telge Energi
31
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4
Filled star
Filled star
Filled star
Filled star
Filled star
4
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
13
.
Vattenfall
28
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7
Filled star
Filled star
Filled star
Filled star
Filled star
2
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
14
.
Eon
28
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2
Filled star
Filled star
Filled star
Filled star
Filled star
2
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
15
.
Fortum
27
green arrow up-rightarrow rightRed arrow down
2
Filled star
Filled star
Filled star
Filled star
Filled star
5
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
16
.
Kungälv Energi
26
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26
Filled star
Filled star
Filled star
Filled star
Filled star
2
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
17
.
Eskilstuna Strängnäs Energi och Miljö
26
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26
Filled star
Filled star
Filled star
Filled star
Filled star
2
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
18
.
Ellevio
26
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2
Filled star
Filled star
Filled star
Filled star
Filled star
1
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
19
.
Sollentuna Elhandel
25
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25
Filled star
Filled star
Filled star
Filled star
Filled star
2
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
20
.
Jämtkraft
24
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3
Filled star
Filled star
Filled star
Filled star
Filled star
2
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
21
.
Öresundskraft
24
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0
Filled star
Filled star
Filled star
Filled star
Filled star
2
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
22
.
Dalakraft
23
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0
Filled star
Filled star
Filled star
Filled star
Filled star
2
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
23
.
Luleå Energi
22
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22
Filled star
Filled star
Filled star
Filled star
Filled star
4
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
24
.
C4 Energi
22
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22
Filled star
Filled star
Filled star
Filled star
Filled star
2
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
25
.
Mälarenergi
22
green arrow up-rightarrow rightRed arrow down
3
Filled star
Filled star
Filled star
Filled star
Filled star
5
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
26
.
Göteborg Energi
20
green arrow up-rightarrow rightRed arrow down
2
Filled star
Filled star
Filled star
Filled star
Filled star
3
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
27
.
Kraftringen
20
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4
Filled star
Filled star
Filled star
Filled star
Filled star
2
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
28
.
Skånska Energi
19
green arrow up-rightarrow rightRed arrow down
19
Filled star
Filled star
Filled star
Filled star
Filled star
1
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
29
.
Mölndal Energi
18
green arrow up-rightarrow rightRed arrow down
3
Filled star
Filled star
Filled star
Filled star
Filled star
5
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
30
.
Umeå Energi
13
green arrow up-rightarrow rightRed arrow down
13
Filled star
Filled star
Filled star
Filled star
Filled star
1
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
31
.
Karlstads Energi
13
green arrow up-rightarrow rightRed arrow down
4
Filled star
Filled star
Filled star
Filled star
Filled star
1
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
32
.
Uddevalla Energi
12
green arrow up-rightarrow rightRed arrow down
12
Filled star
Filled star
Filled star
Filled star
Filled star
2
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
33
.
Gävle energi
12
green arrow up-rightarrow rightRed arrow down
1
Filled star
Filled star
Filled star
Filled star
Filled star
2
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
34
.
Skövde Energi
11
green arrow up-rightarrow rightRed arrow down
4
Filled star
Filled star
Filled star
Filled star
Filled star
3
Filled star
Filled star
Filled star
Filled star
Star
Filled star
Filled star
Filled star
Star
Star
Filled star
Filled star
Star
Star
Star
Star
Star
Star
Star
Star
Filled star
Star
Star
Star
Star
Uppdatering 2023-30-18: Lund Energi har utgått som enskilt varumärke. Ingår i Kraftringen. Övriga aktörer har flyttats upp i listan
2023
Innovationsindex
Placering 2022
1
.
Tibber
100
green arrow up-rightarrow rightRed arrow down
1
2
.
Greenely
74
green arrow up-rightarrow rightRed arrow down
2
3
.
Kärnkraft.se
64
green arrow up-rightarrow rightRed arrow down
NY
4
.
Nordic Green Energy
59
green arrow up-rightarrow rightRed arrow down
3
5
.
God el
53
green arrow up-rightarrow rightRed arrow down
5
6
.
Svea Solar
51
green arrow up-rightarrow rightRed arrow down
4
7
.
BestEl
41
green arrow up-rightarrow rightRed arrow down
8
8
.
Bixia
41
green arrow up-rightarrow rightRed arrow down
6
9
.
Skellefteå kraft
38
green arrow up-rightarrow rightRed arrow down
7
10
.
Telinet Energi
37
green arrow up-rightarrow rightRed arrow down
NY
11
.
Stockholms Elbolag
35
green arrow up-rightarrow rightRed arrow down
10
12
.
E.ON
34
green arrow up-rightarrow rightRed arrow down
14
13
.
Enkla Elbolaget
33
green arrow up-rightarrow rightRed arrow down
NY
14
.
Göta Energi
33
green arrow up-rightarrow rightRed arrow down
9
15
.
Sveriges Energi
33
green arrow up-rightarrow rightRed arrow down
NY
16
.
Vattenfall
31
green arrow up-rightarrow rightRed arrow down
13
17
.
Öresundskraft
30
green arrow up-rightarrow rightRed arrow down
21
18
.
Umeå Energi
30
green arrow up-rightarrow rightRed arrow down
31
19
.
Luleå Energi
30
green arrow up-rightarrow rightRed arrow down
23
20
.
Telge energi
30
green arrow up-rightarrow rightRed arrow down
12
21
.
Göteborg Energi
29
green arrow up-rightarrow rightRed arrow down
26
22
.
Fortum
28
green arrow up-rightarrow rightRed arrow down
15
23
.
Halmstads Energi och Miljö
28
green arrow up-rightarrow rightRed arrow down
36
24
.
Karlstads Energi
26
green arrow up-rightarrow rightRed arrow down
32
25
.
Jämtkraft
25
green arrow up-rightarrow rightRed arrow down
20
26
.
Skövde Energi
24
green arrow up-rightarrow rightRed arrow down
35
27
.
Mölndal Energi
22
green arrow up-rightarrow rightRed arrow down
30
28
.
Ellevio
21
green arrow up-rightarrow rightRed arrow down
18
29
.
Mälarenergi
21
green arrow up-rightarrow rightRed arrow down
25
30
.
Norrtälje Energi
21
green arrow up-rightarrow rightRed arrow down
11

Norska Telinet Energi kombinerar liksom Tibber prispress med digitala möjligheter till kontroll och optimering av sin energikonsumtion. 

Kärnkraft.se står för en annan typ av nytänkande. Genom att knyta sig till kärnkraft som enda energikälla och kombinera prispress med enkelhet har Kärnkraft.se under 2023 mer än tredubblat sin kännedom ibland svenska elkonsumenter.

Den positiva synen på kärnkraft som energislag har vuxit avsevärt under de senaste åren. Från att delas av var sjunde svensk elkonsument i början av 2019 till att fyra år senare delas av mer än var tredje elkonsument.

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Källa Odyssey Energy Research 2019–2023. Årsvis utveckling

Vi följer med spänning utvecklingen under kommande månader och följer vilka energibolag som fortsätter stärka sin position inom nytänkande och innovation med produkter och tjänster som skapar kundvärde i konsumenternas vardag.

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Vi har följt ditt varumärke och dina kunder sedan mars 2022

Odyssey Energy Compass analyserar elkonsumenternas behov och beteende varje månad. I vår interaktiva dashboard följer ni utvecklingen över tid för ert varumärke och förstår hur ert bolag uppfattas i förhållande till era konkurrenter. Med Energy Compass fattar ni bättre beslut idag och skapar bättre affärer imorgon.

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Energibolag finns representerade i vår data sedan mars 2022

2022
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20-79 år

Studien vänder sig till alla som är mellan 20 och 79 år och är delaktiga i hushållets val av energileverantör

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